Dear Guests,

We are delighted to announce the next chapter in the journey of Creative Restaurant Group and for Endo San, with plans to open a brand-new omakase restaurant in Chelsea this October.

This exciting new opening marks an important milestone for the group and the continued evolution of the ENDO story, bringing its distinctive approach to omakase dining. 

Further details will be announced in due course. For more information, please visit endo-chelsea.com.

Dear Guests,

We are delighted to announce the next chapter in the journey of Creative Restaurant Group and for Endo San, with plans to open a brand-new omakase restaurant in Chelsea this October.

This exciting new opening marks an important milestone for the group and the continued evolution of the ENDO story, bringing its distinctive approach to omakase dining. 

Further details will be announced in due course. For more information, please visit endo-chelsea.com.

Endo Kazutoshi working in the kitchen

Sushi in the Clouds. Where the Sea Meets the Sky.

Endo Kazutoshi working in the kitchen

Sushi in the Clouds. Where the Sea Meets the Sky.

Endo Kazutoshi working in the kitchen

Sushi in the Clouds. Where the Sea Meets the Sky.

Man in a blue coat holding a fish on a line

The menu.

‘Omakase’ translated means ‘I leave it up to you’, and Chef Endo takes each of his guests on a truly memorable dining experience, guiding them through each element of an ever-changing, seasonal, elegant and artistic menu.

Machiai 待合.

When you arrive at Endo, your journey begins in the machiai, a seating area inspired by traditional Japanese tea ceremonies. More than just a bar, this space reflects the concept of Onkochishin, creating something new by translating the knowledge of the past into the future.

Man in a blue coat holding a fish on a line

The menu.

‘Omakase’ translated means ‘I leave it up to you’, and Chef Endo takes each of his guests on a truly memorable dining experience, guiding them through each element of an ever-changing, seasonal, elegant and artistic menu.

Machiai 待合.

When you arrive at Endo, your journey begins in the machiai, a seating area inspired by traditional Japanese tea ceremonies. More than just a bar, this space reflects the concept of Onkochishin, creating something new by translating the knowledge of the past into the future.

Man in a blue coat holding a fish on a line

The menu.

‘Omakase’ translated means ‘I leave it up to you’, and Chef Endo takes each of his guests on a truly memorable dining experience, guiding them through each element of an ever-changing, seasonal, elegant and artistic menu.

Machiai 待合.

When you arrive at Endo, your journey begins in the machiai, a seating area inspired by traditional Japanese tea ceremonies. More than just a bar, this space reflects the concept of Onkochishin, creating something new by translating the knowledge of the past into the future.

Black and white photo of Endo Kazutoshi sitting at a kitchen table

"The Rotunda is like my home — a true extension of who I am, both as a chef and as a person. Every detail, from the crockery to how we welcome guests into the Machiai, carries meaning and intention. Through the spirit of Omotenashi, we create an experience rooted in empathy, where every guest feels genuinely seen, cared for, and welcomed.”

Endo Kazutoshi

Black and white photo of Endo Kazutoshi sitting at a kitchen table

"The Rotunda is like my home — a true extension of who I am, both as a chef and as a person. Every detail, from the crockery to how we welcome guests into the Machiai, carries meaning and intention. Through the spirit of Omotenashi, we create an experience rooted in empathy, where every guest feels genuinely seen, cared for, and welcomed.”

Endo Kazutoshi

Black and white photo of Endo Kazutoshi sitting at a kitchen table

"The Rotunda is like my home — a true extension of who I am, both as a chef and as a person. Every detail, from the crockery to how we welcome guests into the Machiai, carries meaning and intention. Through the spirit of Omotenashi, we create an experience rooted in empathy, where every guest feels genuinely seen, cared for, and welcomed.”

Endo Kazutoshi